Physician’s Choice has grown into a retail powerhouse, commanding over 80,000 locations nationwide and projecting $300 million in annual revenue. This month, EY recognized Chierotti’s decade of work, naming him a winner of the 2026 Mountain West Entrepreneur Of The Year award. The brand’s reach spans from major retailers like Walmart and Target to a forthcoming expansion into 625 Costco stores this August.

Beyond traditional retail, the company has mastered digital commerce, recently securing the number three spot among all sellers during a TikTok Super Brand Day. Chierotti, who previously built and sold ventures across technology and reputation management, now oversees a portfolio of consumer brands exceeding $1 billion in enterprise value. As a regional recipient of the EY honor, Chierotti will advance to the National Awards competition held this November at the Strategic Growth Forum.