The partnership connects the wholesale apparel brand with a growing circuit of events in New York, Chicago, Los Angeles, and Miami. For Got Sole, which serves as a physical hub for trading cards, vintage gear, and luxury footwear, the deal emphasizes the role of high-quality blanks as a foundation for creative expression. The collaboration centers on the 7200 Heavyweight T-shirt, a piece selected specifically for its oversized silhouette and appeal within the streetwear community.

Creative direction for the tour features work from Brooklyn-born artist Kever Ones. His graffiti-inspired designs will appear on limited-edition sneaker boxes, each containing apparel tailored for the event. Production of these items is handled by Hittn’ Skins, with exclusive drops scheduled for stops in Chicago on July 25, Los Angeles on September 19, and Miami on October 24. Etienne Houseknecht, Head of Marketing at Next Level Apparel, noted that the brand aims to position itself as the primary canvas for the event's community of decorators and creators. Jonathan DiModica, CEO of Got Sole, stated that the integration reflects the collaborative energy found on the festival floor.