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California Association of Food Banks Rebrands to California Food Banks

After three decades of operation, the California Association of Food Banks is shedding its formal title for a more direct identity: California Food Banks. The rebrand marks a strategic shift for the coalition of 43 member organizations, emphasizing collective action over its historical role as a trade association.

California Association of Food Banks Rebrands to California Food Banks
Photo: Bio & News

The organization, which serves as a central hub for hunger-relief efforts across the state, aims to streamline its public-facing identity to better reflect its mission of fostering an equitable food system. Mark Lowry, co-founder of the organization and director of the OC Food Bank, noted that the evolution highlights the decades of collaborative work that has successfully funneled millions of pounds of locally grown produce to families in need. Beyond logistics, the network remains a primary driver for CalFresh enrollment advocacy and policy research.

Blake Young, president and CEO of Sacramento Food Bank & Family Services, stated that the change aligns the group’s name with its reality as a unified statewide community. As the network marks its 30th anniversary, it continues to support nearly 6,000 community-based organizations, maintaining that food access should be a fundamental right rather than a variable outcome. The group plans to continue its dual focus on immediate food recovery and long-term legislative solutions to address the root causes of food insecurity.

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