The Las Vegas debut marked a milestone in the label's history, gathering its full roster alongside guest performers including Andree Right Hand, Bùi Lan Hương, and Kay Trần. By selecting a major American hub for its global stage debut, the label signaled a shift toward expanding the reach of Vietnamese urban music beyond its domestic borders.
Building on the "Immersive - No Stage" concept first introduced in 2022, the production team—led by Music Director Touliver and Stage Director Kiên Ứng—dismantled the traditional barrier between performer and spectator. Artists moved through the audience, integrating the crowd into the performance space. The setlist spanned the label’s history, featuring nostalgic hits from Kimmese alongside high-energy tracks from Binz, 16 Typh, and Lil Wuyn. The event concluded with a collective performance of "Nguyên Team Đi Vào Hết," reinforcing the label's cohesive brand identity. Following this international showcase, the production is scheduled to return to Vietnam for a concert in Hanoi later this year.





Comments (0)
No comments yet. Be the first!