The rebranding follows Night’s 2024 acquisition of The Roost, marking a transition toward a model where personality-driven content dictates distribution. Podium now oversees a roster that generates over 50 million monthly impressions across video and audio, with a combined reach exceeding 66 million followers. Other notable shows under the network’s umbrella include This Past Weekend with Theo Von, Sam & Colby Reacts, and The Yard.

Reed Duchscher, CEO of Night, noted that the shift reflects a fundamental change in how audiences consume media, moving beyond audio to favor visual storytelling and community engagement. Podium intends to manage the full lifecycle of Just Trish, including audience growth and brand partnerships, leveraging a show that has already secured 160 million views since its 2019 debut. Catherine Browne, VP of Revenue & Partnerships, emphasized that the company will focus on expanding its slate of pop culture and female-led programming to meet this modern demand.