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Michelle Agnew Joins The Next Solutions Group as Reputation Vice President

Michelle Agnew, a veteran communications strategist with high-level experience at Coca-Cola, Amazon, and Southwest Airlines, has been appointed Vice President of Reputation and Issues Management at The Next Solutions Group. Based in Michigan, she will report to Managing Director Justin Blum to bolster the firm’s global client advisory services.

Michelle Agnew Joins The Next Solutions Group as Reputation Vice President
Photo: Bio & News

Agnew arrives at the New York-based consultancy with over 15 years of experience navigating crisis response and corporate affairs for Fortune 500 organizations. Her tenure at The Coca-Cola Company saw her managing corporate reputation for the North America Operating Unit, while her previous role at Amazon involved leading issues management for the Last Mile Delivery Service Program. She spent the formative 13 years of her career at Southwest Airlines, rising from an intern to a manager focused on brand visibility.

CEO Raymond F. Kerins Jr. characterized the hire as a strategic move to strengthen the firm’s ability to protect client interests. Agnew, an alumna of Central Michigan University and Purdue University, views her new role as a continuation of her work advising leadership through high-stakes challenges. She noted that organizational reputation is fundamentally defined by preparation and clear communication before and during critical events.

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