Granath arrives with over 25 years of experience in the low-voltage sector, having held roles on both the manufacturing and distribution sides of the business. His career began in fire integration before he transitioned into national security development, a trajectory that earned him a reputation for blending technical proficiency with long-term account management. At AlarMax, he will serve as a primary point of contact for the firm's largest accounts as they navigate shifting market demands.

Senior Vice President of Sales Todd Zoppo noted that the appointment signals a shift in how the company supports its scaling branch network. By centralizing accountability for key partners, AlarMax aims to provide more consistent service as it grows its footprint across North America. Granath’s mandate includes driving growth among existing dealers and integrators while deepening engagement with the supplier base that supports the company’s wholesale operations.