For years, dealership service departments relied on a fragmented ecosystem of texting platforms, video tools, and scheduling boards that lacked systemic cohesion. By integrating SocketTime’s operational foundation into its existing infrastructure, Numa intends to provide a unified platform that manages the minute-by-minute complexity of a shop. The goal is to replace disjointed software with an intelligent system that understands the live state of the store.
"Dealerships do not need another disconnected app," said Tasso Roumeliotis, CEO of Numa. "They need an operating system." By owning the workflow, the company plans to deploy AI agents that can re-sequence tasks based on real-time technician capacity, automate diagnostic intake, and convert inspection findings into customer-ready communications.
SocketTime founder Craig Misak noted that the partnership targets the chaos often found in service departments by focusing on visibility and control. For Numa, the acquisition provides a crucial link: while the firm previously managed customer interactions, it now gains the operational record of every repair order and dispatch decision. This data loop allows the AI to act with a level of insight that traditional point solutions cannot replicate. With 1,300 dealerships across the U.S. and Canada already using Numa, the combined technology seeks to transform how shops manage throughput, trade appraisals, and used-car reconditioning in a single interface.




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