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Priya Vijayarajendran Joins Genpact to Lead Product and Platform Strategy

Priya Vijayarajendran, the former CEO of enterprise AI firm ASAPP, has been named Chief Product and Platform Officer at Genpact. Her appointment signals the company’s aggressive push to pivot from service-based delivery toward a model centered on proprietary, IP-led agentic solutions and standardized enterprise architecture.

Priya Vijayarajendran Joins Genpact to Lead Product and Platform Strategy
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Vijayarajendran joins the Genpact Leadership Council at a pivotal moment as the firm seeks to institutionalize its operational intelligence through scalable, autonomous technology. President and CEO Balkrishan “BK” Kalra emphasized that the move is designed to leverage Genpact’s deep process expertise, transforming it into a durable, proprietary advantage that competitors find difficult to replicate. The strategy relies on integrating AI agents with the company's existing data foundations to drive measurable client outcomes.

Her background includes significant experience in scaling complex AI systems. During her tenure at ASAPP, she oversaw the consolidation of point solutions into a unified agentic AI platform. Her career history also features high-level technical leadership roles, including serving as Chief Technology Officer for IBM’s Cognitive, IoT, and Watson Health divisions, as well as two decades at SAP. She also led Microsoft’s global Azure Data and AI business, bringing a wealth of experience in enterprise architecture to her new role at Genpact.

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