Building on a recent market entry in Cranston, Rhode Island, the brand is prioritizing regions that demand elevated fast-casual dining. Co-Founder and CEO Laura Lyons stated that the company’s focus on scratch-made sauces and antibiotic-free, Halal-certified poultry has resonated with diners in Pennsylvania and New York, prompting the move into the Bay State.

President Geoff Goodman, a Boston native, emphasized that the company’s growth strategy centers on finding partners who prioritize community engagement alongside culinary quality. To incentivize development, the firm is offering multi-unit growth packages and a $5,000 veteran discount on franchise fees. Interested operators can find full development criteria at loveandhoneyfranchise.com.