The branding reveal centers on the concept of gravity and connection, summarized by the motto, "Everything Revolves Around Her." For the organization, this philosophy extends beyond the court to include the girls in the stands and the broader community. The event showcased a roster featuring Carli Lloyd, Kotoe Inoue, and Annie Drews Schumacher, highlighting the talent pool set to define the team's inaugural season.

Alongside the identity launch, the club secured Yaamava' Resort & Casino at San Manuel as its first Founding Partner. The collaboration introduces the "Aces Up" initiative, which pledges $1,000 to local community projects for every ace recorded by the team during home games. Commissioner Sandra Idehen and team President Ana Mendy emphasized that the franchise is designed to function as a movement, positioning women’s volleyball at the forefront of the Los Angeles entertainment market. Supporters can catch the team in action during the upcoming Free Fan Fest at the Intuit Dome on September 26.