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BharathCloud and ibentos Partner to Scale AI Marketing Across Borders

Born from discussions at the India-Canada Business Summit, a new alliance between Hyderabad-based BharathCloud and event-tech firm ibentos aims to reshape digital engagement. The companies are pooling their resources to deploy AI-driven marketing and event management tools across North American and Indian markets, targeting deeper audience interaction.

BharathCloud and ibentos Partner to Scale AI Marketing Across Borders
Photo: Bio & News

BharathCloud will integrate the ibentos HYPE platform into its internal operations to streamline campaign management and brand consistency. Beyond internal use, the collaboration seeks to offer these AI-assisted workflows to BharathCloud’s existing client base, providing scalable solutions for event technology and digital outreach. The initiative draws on the technical infrastructure of BharathCloud, a sovereign AI cloud provider, and the decade-long track record of ibentos, which has executed over 3,000 events globally.

Rahul Takkallapally, Co-Founder of BharathCloud, emphasized the need for smarter interactive experiences as the company scales into new territories. Jaspinder Bhatia, Co-founder and CMO of ibentos, noted that the partnership reflects a shared vision for innovation, leveraging their combined expertise in AI adoption and enterprise event management to connect business ecosystems between India and Canada.

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