The movement draws its core philosophy from Supreme Spiritual Leader Maitreya Dadashreeji, who maintains that systemic change follows personal awakening. Rather than treating peace as an abstract ideal, the campaign translates this concept into tangible community engagement. Participants organized global peace walks, human chains, and structured dialogues to demonstrate collective solidarity across diverse cultural landscapes.

Special emphasis is placed on youth engagement, utilizing storytelling, art, and reflection to instill the principle that "Peace Begins with Me." By involving children in these activities, the council aims to cultivate a long-term culture of coexistence. This decentralized approach allows each city to contribute its unique voice while maintaining a shared commitment to the broader goal of a more compassionate, interconnected world.