The platform distinguishes itself from generalist recruitment software by integrating the TalentGraph, a system that provides access to hundreds of millions of public executive profiles. This automation allows consultants to bypass the traditional burden of manual record-keeping, shifting focus toward sourcing and relationship management. The software operates as a cloud-based subscription, featuring deep integration with Microsoft Office 365, Outlook, and Gmail to fit into existing consultant workflows.

Market adoption has been mirrored by strong user feedback, with the platform holding a 4.9 out of 5 rating on the G2 business software review site. Ikiru People, a subsidiary of the London-listed Dillistone Group, has seen its own support services earn a 4.9 rating from over 900 reviews on Trustpilot. According to Paul Mather, Director at Ikiru People, the shift reflects a broader industry move away from legacy databases toward systems that possess inherent market knowledge. The company reports that its client base now stretches from Singapore to São Paulo, encompassing boutique partnerships and large-scale international practices alike.