The one-day event spans clubs in Florida, Texas, Georgia, North Carolina, and Tennessee, involving all three entities under the CR Fitness umbrella. Members who complete their first 30-minute session on Saturday will automatically receive a second session free of charge. Beyond the standard sessions, one participant will be selected for a grand prize of 50 complimentary personal training sessions.

Tony Scrimale, CEO of CR Fitness Holdings, emphasized that the initiative focuses on providing members with the professional guidance necessary to build sustainable habits. Trainers will offer expertise in strength training, functional fitness, and nutrition. The promotion serves as a major push for the company, which plans to expand its footprint to 110 locations by the end of 2026. Interested members can coordinate their sessions by visiting the Personal Training Bar at their local club.