The expansion marks a strategic push for the family-owned company, which aims to move bone broth from a niche pantry staple into a convenient, on-the-go habit. Each 12 oz can contains 12g of protein, collagen, electrolytes, and B12, offering a zero-sugar alternative to traditional wellness drinks. Priced at $5.99, the product line features three flavors: Blueberry Lemonade, Peach Mango, and Blackberry Lime.

For the retailer, the Get Curious program serves as a proving ground for emerging brands. Sales performance during this limited window will determine which products secure a permanent spot on store shelves. According to Nick Foreste, founder and CEO of marrō, the partnership aligns with the brand’s goal of reaching wellness-focused consumers who prioritize clean, non-GMO ingredients. Beyond in-store discovery, the drinks are also available for order via the Raley’s app and website.