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Bryan DeBoer Takes Chairman Role at Lithia Motors

Bryan DeBoer, the long-standing president and chief executive of Lithia Motors, has been appointed to the additional role of chairman. The move signals a formal leadership consolidation at the Medford-based auto retailer, aiming to tighten the connection between the company’s executive management team and its governing board of directors.

Bryan DeBoer Takes Chairman Role at Lithia Motors

Sidney DeBoer, who founded the company in 1968 and oversaw its public offering in 1986, will transition into the role of vice chairman. His son, Bryan DeBoer, has led the firm as president and CEO since 2012. Louis Miramontes, who joined the board in 2018, remains in his position as the lead independent director. The company stated the leadership shift is intended to foster more fluid communication and collaboration across its top-tier decision-making bodies.

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