The Lakewood-based chain is positioning these holiday promotions around a mix of seasonal price cuts and member-exclusive perks. Shoppers enrolled in the {N}power rewards program can access specific discounts on items such as Thousand Hills grass-fed beef, Pederson’s pork kielbasa, and Zack’s Mighty organic tortilla chips. Beyond individual product markdowns, the retailer is incentivizing larger grocery hauls with a $5 discount on organic produce for any purchase over $25.

To support holiday hosting, the company has also curated a set of kitchen-tested recipes and meal bundles, including a non-GMO chicken and vegetable kit designed to feed four people for under $15. Following the holiday week, the retailer plans to launch a "Spend and Win" sweepstakes in July, offering a grand prize trip to Glacier National Park, before transitioning into its third annual Summer Savings Event scheduled for mid-July.