General Manager Dan Hinic attributed the achievement to the collective effort of his staff, noting that the certification serves as a formal validation of the dealership's internal culture. JD Power grants this status only after a rigorous three-step evaluation, which begins by screening dealerships against the brand’s performance in the annual Sales Satisfaction Index Study.

Beyond high survey scores, candidates undergo an in-dealership audit to verify adherence to specific best practices. These include maintaining transparent online pricing, offering fair trade-in valuations, and presenting finance products with clarity. The program is designed to guide consumers toward retailers capable of simplifying what is often a stressful financial transaction. Owned by Group 1 Automotive, the Rock Hill location joins a network of dealerships that now leverage this industry-recognized benchmark to differentiate their sales experience in a competitive market.