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Money Talk

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Shell Turns Gas Station Stops Into $100,000 Sweepstakes

One hundred thousand dollars in cash or a full year of free gasoline sits on the table for Shell customers this summer. The energy giant launched its "Fill Lucky" sweepstakes today, targeting drivers across the United States with a promotion that runs through the end of August.

Shell Turns Gas Station Stops Into $100,000 Sweepstakes
Photo: Bio & News

Starting June 29, visitors at participating Shell stations can enter the contest once every day by scanning a QR code located directly on the fuel pump. For those looking to increase their odds, the company is offering a bonus daily entry to anyone who uploads a qualifying fuel receipt through the official campaign website. The promotion concludes on August 28, with winners scheduled for notification in September.

Zoë Baldwin, CMO of Mobility and Convenience for Shell North America, framed the initiative as a way to add value to routine errands. The company plans to award the $100,000 grand prize to one participant, while five additional regional winners will receive free fuel for one year. The sweepstakes is restricted to legal U.S. residents aged 21 and older, and full eligibility requirements are available on the company’s website.

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