The integration allows passengers to select from several payment structures during the checkout process. Options include paying the total amount upfront, dividing the cost into four interest-free installments, or opting for long-term financing arrangements. Corbitt Burns, managing director of loyalty and co-brand at Southwest, stated that these tools provide customers with greater flexibility when booking flights while maintaining the airline's standard service model. This move aligns Southwest with other major carriers that have increasingly adopted buy-now-pay-later services to accommodate varying passenger budgets.