The bank's decision to adjust its rates aims to secure stable foreign currency inflows, positioning its product among the most competitive options currently available for NRIs. Hitendra Jha, Head of Retail Liabilities at Ujjivan SFB, noted that the move aligns with broader national efforts to reinforce external sector resilience and provide long-term investment value for depositors.

Ujjivan currently operates as a significant player in the retail banking space, serving over 10 million customers across 776 branches. As of March 31, 2026, the institution reported a gross loan book of ₹40,655 Cr and a deposit base reaching ₹45,668 Cr. With an AA- stable rating from CARE Ratings, the bank is leveraging this rate revision to deepen its engagement with the NRI community and drive long-term capital mobilization.