The Infusions line embeds collagen and magnesium directly into cloths, gloves, and buffers. As users scrub with water and friction, these capsules release their contents, aiming to hydrate the skin or soothe muscles without requiring additional steps in a shower routine. Co-CEO Isaac Shapiro frames the collection as an evolution of basic bath tools into high-performance skincare, noting that the products turn routine cleansing into a targeted wellness practice.

The collection splits into two primary categories. The collagen-infused series, which includes various body and facial buffers, claims to improve skin texture and moisture levels, with 95% of users reporting healthier-looking skin after 30 days. Meanwhile, the magnesium-infused products focus on relaxation and muscle recovery, with 92% of testers noting improved skin suppleness and reduced fatigue. Priced between $20 and $25, the dermatologist-tested tools represent a strategic push by the B-Corp certified company to expand its footprint from grocery shelves into the prestige beauty market.