Starting August 1 and running through October’s Adopt a Shelter Dog Month, more than 450 shelters and rescues nationwide will participate in the initiative. The program aims to reduce the duration animals spend in care, a growing concern as adoption wait times for dogs have steadily increased. ASPCA President and CEO Matt Bershadker noted that removing financial barriers to adoption is essential to clearing space for incoming animals and sustaining long-term rescue operations.

The campaign also encourages public engagement beyond traditional adoption. Supporters are urged to consider temporary fostering or advocating for the Supporting Our Shelters Act (H.R. 5020), which seeks federal funding for animal welfare organizations. Corporate partners, including Walker’s Shortbread and Subaru of America, are providing additional backing, with Subaru retailers hosting local adoption events throughout October. Last year, the ASPCA facilitated placements for nearly 71,000 animals through similar specialized programs and partnerships in cities like New York and Los Angeles.