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Rollins Shares Tumble as Pest Control Demand Softens

A 14% plunge in after-hours trading greeted the latest quarterly results from Rollins, as the pest control giant missed Wall Street targets for both profit and revenue. The sharp market reaction underscores growing investor anxiety over a cooling consumer appetite for residential extermination services.

Rollins Shares Tumble as Pest Control Demand Softens

The company reported second-quarter profit of $143.9 million, or 30 cents per share, falling short of the 34 cents per share anticipated by analysts. Revenue climbed 7.9% to $1.08 billion, trailing the $1.09 billion consensus estimate. Chief Executive Jerry Gahlhoff, Jr. attributed the shortfall to a visible softening in residential demand, specifically within digital-first channels. Leads generated through search engines and inbound calls declined during the period, dragging down margins for those specific brands.

Contrasting the digital slump, Gahlhoff noted that relationship-driven segments—including home builder partnerships and door-to-door sales—maintained steady organic growth. Despite this resilience, the broader downturn hit the company's valuation hard, pushing shares down 28% year-to-date by the close of Wednesday’s market session.

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