The new liquid supplement, priced at $18.99, is available via Bernies.com and Amazon. Designed as a food topper, the formula provides a flexible dosing system based on the dog’s weight, allowing owners to adjust intake for general wellness or higher therapeutic levels under veterinary supervision. This launch follows the success of the company's established OMG! Omegas Chews, catering to pet owners who prefer liquid administration for their animals.

CEO and founder Jim Finnigan stated that the product reflects the company’s focus on responding to pet parent feedback. Alongside the new supplement, the Austin-based brand is rolling out a Shopify-integrated wholesale portal to streamline operations for retail partners. The company is showcasing these developments at booth #11436 at the Mandalay Bay Convention Center through August 14. This expansion is part of a broader push to grow the brand’s portfolio, which already includes products like Perfect Poop and Healthy Hips.