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David Traxler Takes Helm at Pinnacle Business Systems

After 27 years at the helm, Rob Anderson is stepping down as CEO of Pinnacle Business Systems. The Edmond-based technology provider confirmed the transition immediately, appointing longtime executive David Traxler to lead the company as it shifts from its original IBM-centric roots toward a broader portfolio of enterprise solutions.

David Traxler Takes Helm at Pinnacle Business Systems
Photo: Bio & News

Anderson joined the firm in 1999, overseeing its growth from a $6 million operation into a diversified technology powerhouse. During his tenure, he prioritized building deep partner relationships and a corporate culture focused on long-term customer service. He will remain in an advisory role for several months to assist with the transition and ongoing strategic initiatives.

David Traxler steps into the top role having previously served as Partner and Senior Vice President of Sales. His familiarity with the company’s internal operations and its parent organization, Pinnacle Technology Solutions, is expected to provide stability during the leadership change. Traxler aims to leverage the company’s existing foundation to identify new opportunities for collaboration across the broader Pinnacle family, focusing on complex technology integration for their diverse client base.

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