The expansion marks a strategic shift for the Dubai-based house, which has built its reputation on the art of fragrance layering. By introducing the Silk Soufflé Body Cream and Cashmere Kiss Lip Balm, Kattan aims to turn the application process into a more intentional, sensorial ritual. The body creams are formulated with a proprietary 'Dream Elixir'—a blend of six oils including date seed, moringa, and almond—designed to provide 24-hour hydration while acting as a scented base for perfume application.

To support the launch, KAYALI is deploying a five-stop college tour across the United States, partnering with Sephora to host interactive pop-ups at campuses including Spelman College and the University of Alabama A&M. The brand is positioning these products as a way for consumers to immerse themselves in the 'House of Yum' universe, featuring vegan, dermatologically tested formulas that prioritize skin health alongside gourmand fragrance profiles. Pre-orders open August 20, with a broader digital release following shortly after.