Vail Resorts issued its second guidance cut of the year, citing unseasonably low snowfall across its Rocky Mountain properties. The lack of winter weather has suppressed visitor demand, complicating the operator's financial outlook for the current season. Meanwhile, J.M. Smucker is pivoting its strategy away from aggressive price hikes. The company now anticipates a sales decline in the coming year, betting that prioritizing volume growth and operational efficiency will yield better long-term profitability than sustaining high-margin pricing in a cooling market.