The initiative addresses a widening market divide where smaller providers struggle to bid on lucrative projects due to the high barrier to entry for enterprise-grade technology. Deploying modern data architectures, such as those from Hitachi Vantara or Commvault, often mandates significant upfront capital that strains liquidity. Beyond storage, the demand for specialized GPUs to power AI workloads and the labor-intensive integration of multi-vendor environments have pushed project expenses to record highs.

ABnet’s solution centers on a shift from capital expenditure to an OpEx-based model, allowing partners to scale costs in alignment with their incoming revenue. This financial flexibility is paired with the company’s proprietary Velaris marketplace. The platform acts as a single management layer for hybrid-cloud setups, storage pools, and AI infrastructure. By centralizing provisioning and cost governance, the tool aims to reduce the engineering hours typically lost to managing complex, siloed systems.

"MSPs are often caught between massive market demand for advanced infrastructure and the steep financial realities of deploying it," said Shimon Amouyal, CEO of ABnet. The program is designed to provide the necessary runway for providers to bid on enterprise-scale work without the crushing weight of initial equipment investment.