From August 7 to 16, attendees will have access to the company’s full product lineup, including its signature THC mixers, micro-gummies, and Skysicle freeze pops. These offerings will be available at bars, retail outposts, and throughout the amphitheater grounds. Beyond retail distribution, the brand is anchoring its presence with the mobile "Skymobile" unit for product sampling and educational outreach.

The partnership extends to two of the festival's high-traffic attractions: the Camp Zero Burnout Pit and the Swing Sky High installation at Bikini Beach. Founder and CEO Corey Coleman stated that securing exclusive rights at such a prominent American event underscores the shifting consumer appetite for compliant hemp-based products. This move places the brand at the epicenter of the rally, which has served as a cultural landmark for motorcycle enthusiasts since 1981.