The event, hosted at the Shenzhen World Exhibition & Convention Center, expects to draw over 2,500 exhibitors and 150,000 professional visitors. By shifting away from traditional floor-walking, the program matches distributors, importers, and retailers with suppliers based on specific business objectives. This structure facilitates targeted meetings, allowing participants to secure new product lines and establish long-term partnerships more efficiently.

Participants gain access to exclusive amenities, including shuttle transportation, dedicated lounge facilities, and invitations to industry-specific forums. Located at the heart of the Guangdong-Hong Kong-Macao Greater Bay Area, the exhibition serves as a strategic entry point for firms looking to navigate the Chinese market. Applications for the programme are currently being accepted via email at [email protected].