Developed over the last five years, HIVE serves as an API-first layer that integrates insurance products directly into consumer digital journeys. By moving under the EFGH umbrella, the platform gains access to a wider technology stack that supports programmable payments and blockchain-based trust systems. This transition includes the transfer of Income Insurance personnel dedicated to the platform, ensuring continuity for existing partners.

For EFGH, the acquisition offers a strategic edge in deploying embedded insurance across diverse markets, including existing operations in Africa and Singapore’s public transport sector. Dennis Ng, Executive Chairman of EFGH, noted that the platform enables insurance to be presented at the point of need rather than as a secondary search. Income Insurance will maintain its relationship with the platform by continuing to utilize HIVE as a customer following the close of the deal. The transaction remains subject to standard closing conditions, with a target completion date set for the third quarter of 2026.