Wealth.com has signed on as the exclusive technology founding partner, designating FMG as its primary distribution channel for independent advisors. This partnership allows advisors to take sophisticated planning strategies, customize them for their specific audience, and deploy them via email, social media, or website content in minutes. By embedding these capabilities directly into the FMG ecosystem, the platform ensures all outreach remains within a formal compliance framework.

Beyond Wealth.com, the program includes Foundation Source as a premier partner, alongside Trust & Will, Cue Studios, Nitrogen, and Bento Engine. These firms are moving away from building fragmented, standalone marketing portals. Instead, they are centralizing their expertise within FMG, where advisors already manage their client communication and prospecting. According to Susan Theder, FMG’s Chief Marketing and Experience Officer, the goal is to shift the platform's role from simple execution to the orchestration of institutional-grade resources, turning specialized knowledge into measurable growth outcomes for users.